The Warner Bros. Shield new logo and identity
Warner Bros the world’s leading entertainment companies had a recent rebrand of their identity. The project had an update of the iconic shield and makes it the foundation for a comprehensive identity system, including a custom typeface inspired by the logo. The Warner Bros logo hadn’t been updated since 1993 with the company shield seeing […]
Equity Bank Rebrands With A New Logo and Identity
Equity Bank has just launched a new brand identity not being the first brand to have had a major rebrand in Kenya this year. Rebranding has never been an easy thing to crack especially if it encompasses having a fresh new look. Regardless of the company size without approaching your rebrand strategically, your business runs […]
6 Most Successful Rebranding Ever Made in Kenya
Rebranding your business may often come as a result of many reasons that typically relates to changing the brand image of a company or an organization. The rebranding process may take different forms depending upon the objective expected to achieve. For instance the rebrand of Orange Kenya to Telkom which took a total and fresh […]
Western Union Rebrands With A New Logo
The global cross-border and currency payment services provider Western Union company has launched a new brand identity which comes with a new logo and a monogram. The newly-announced Western Union business solutions are set to offer small and medium-sized businesses (SMEs) access to its services. This is expected to allow businesses to carry out international […]
Taxify rebrands as Bolt With A New Identity For Transport Industry Company
The Rebrand of Taxify (currently Bolt) comes as a shift on the adaptation of the demand on transportation platform just like Uber and other brands. The new identity for Taxify that has a change of name to Bolt and a new brand identity focus on aligning the company?s broader vision of transportation which has begun […]
A Fresh New SendGrid Identity: Logo Evolution
Oftentimes, a rebranding process is aimed to create a fresh feel and modern brand look. The tendency to make mistakes during this rigorous process is usually high. For a company such as SendGrid, the new logo would need to tell an important story about where the company’s lifecycle especially since SendGrid is so ingrained in […]
