We're a creative agency building future brands driven by design
Founded in 2017 Simpaul Design has been on a mission to partner with clients to help provide solutions that focus on the customers. We are committed to a holistic, well-coordinated approach that drives exceptional creative work. We redefine marketing partnerships by combining simplicity and creativity. Our strategic and creative approach helps position clients as industry leaders while driving results.
successful agency projects of Branding, Websites & App Design with UI/UX
years improving digital experience and creative solutions for our customers
average NPS* from our clients
*Net Promoter Score – willingness to recommend a service from 1-10
Simpaul Design Showreel
A glimpse into the creativity, precision, and impact that define Simpaul Design. Our Nairobi-based agency specializes in branding, web design, packaging, and video storytelling. With nearly a decade of experience as a team and over 30+ years of combined expertise, we’ve partnered with global leaders and innovators in healthcare, real estate, and beyond. From the rebranding of Choice Bank to designing Internet Governace Forum conference and National Communication Authority of South Sudan, we deliver elevated design solutions that inspire and drive results.
Process
01
Research & Strategy
Research is the cornerstone of our work. Analyzing competitors, references and relevant design trends is the first step to creating a solid strategy and plan for each and every individual project.
02
Discovery & Concept
Discovery is a collaborative process during which we take our Strategic findings and devise multiple bespoke concepts for every design project. Our creative directors refine and consolidate the top-selected designs into a detailed multi-concept presentation in which the Client gets to participate and provide input on the visual direction.
03
Design & Prototype
The Design stage is a meticulous process during which we apply the selected Concept for your digital product across all the expanded elements of your company – brand assets for your marketing department, inner pages of your website, materials for your business development, and more. Once the details are complete – we deliver a prototype of the work for a final signoff before any development begins.
04
Handoff & Development
Design handoff is key to the success of any project. At this stage, we outline the design elements in great detail to the final developers of the product – web developers for web design or printers/factories for physical brand assets.
05
QA & Launch
The rollout of a project is always the most exciting stage of the process, but it’s not our finish line. After finishing the product, we continue to work closely with the production team to seamlessly manage any design inconsistencies and prep the final product for launch. Once fully QA’d and ready, we follow a strict Launch checklist to bring the digital/print product to life.



